Job Title: Commercial Manager 

Location: Leyland 

Salary: Competitive 

dnata Travel Group B2B is the UK’s biggest B2B-only tour operator and comprises of flagship brand Gold Medal and three specialist brands – Pure Luxury, Cruise Plus and Incredible Journeys. We pride ourselves on our truly ‘agents-first’ approach and our strong mutually beneficial and supportive relationships with a huge range of supplier partners across the industry. We are part of the Emirates group. 

We are now recruiting for a Commercial Manager who is responsible for driving commercial performance through effective pricing, forecasting, trading analysis and performance management. The role supports the delivery of revenue, margin and contribution targets by providing commercial insight, maintaining pricing integrity and identifying opportunities to optimise sales and profitability. 

Working closely with Product, Sales, Marketing, Finance and Technology teams, the Commercial Manager ensures trading decisions are commercially sound, data-led and aligned to business objectives. The role is responsible for monitoring business performance, evaluating commercial opportunities and supporting the execution of strategic commercial initiatives. 

The Commercial Manager acts as a key link between strategy and execution, ensuring accurate reporting, forecasting and commercial governance while helping to build a culture of accountability and continuous improvement. 

Hours: 37.5 hours per week, Monday – Friday 9.00am – 5.30pm 

Job Accountabilities 

 Strategy  

• Support the development and execution of the commercial strategy to deliver sustainable revenue, margin and customer growth.  

• Translate strategic objectives into actionable trading plans and commercial initiatives.  

• Identify emerging market trends, customer behaviours and competitive opportunities to inform future planning.  

• Contribute to the development of annual commercial plans, budgets, forecasts and growth strategies.  

• Work cross-functionally to ensure commercial priorities are aligned with wider business objectives.  

• Evaluate new product, market and channel opportunities, providing recommendations supported by data and commercial analysis.  

• Drive a culture of continuous improvement by identifying opportunities to enhance processes, performance and customer outcomes.  

• Support strategic projects and business transformation initiatives to improve commercial performance and operational efficiency. 

 Pricing 

• Manage day-to-day pricing governance across products and distribution channels.  

• Maintain pricing accuracy and ensure agreed margin targets are delivered.  

• Monitor discounting activity and identify margin leakage.  

• Support the development and implementation of pricing strategies and promotional activity.  

• Conduct competitor and market pricing reviews to maintain competitiveness. 

Forecasting 

• Produce regular trading forecasts and performance updates.  

• Support the budgeting and planning process across brands and product areas.  

• Analyse booking trends and trading performance to improve forecast accuracy.  

• Work closely with Finance to provide accurate and timely reporting. 

Analysis/Insight 

• Deliver meaningful commercial analysis to support decision making.  

• Develop and maintain commercial dashboards, reports and KPIs.  

• Monitor product, destination and channel performance and provide actionable recommendations.  

• Analyse customer behaviour and booking trends to identify opportunities for growth. 

ROI 

• Support the evaluation of commercial campaigns, incentives and promotional activity.  

• Produce ROI analysis on key investments and trading initiatives.  

• Assist in developing business cases for commercial projects.  

• Track performance against investment objectives and provide recommendations. 

Leadership 

• Lead, motivate and develop team members to deliver outstanding commercial results.  

• Create a high-performance culture focused on accountability, collaboration and continuous improvement.  

• Provide coaching, guidance and support to maximise individual and team capability.  

• Set clear objectives and performance expectations, ensuring alignment with business priorities.  

• Foster an environment where data-driven decision making and commercial thinking are embedded across the team.  

• Identify talent and development opportunities, supporting succession planning where appropriate. 

• Act as a role model for company values and leadership behaviours. 

• Champion the adoption of technology, automation and AI to improve commercial decision-making and team productivity. 

To be considered for this role, we need you to have the following skills, experience and qualifications:   

• Proven experience in a commercial, trading, pricing, revenue management or finance-related role.  

• Advanced Excel and commercial modelling capability.  

• Experience within travel, leisure or ecommerce environments (desirable).  

• Strong presentation and influencing skills. 

• Strong commercial awareness and financial acumen.  
• Experience analysing data and turning insight into actionable recommendations. 
• Strong Excel and reporting skills.  

• Experience working with budgets, forecasts and performance reporting.  

• Excellent stakeholder management and communication skills.  

• Highly analytical with strong attention to detail.  

• Ability to manage multiple priorities in a fast-paced environment. 

This role is based at our bright, modern office in Leyland, just 10 minutes from junctions 28 & 29 of the M6. We have some fantastic benefits, making us a great place to work: 

Benefits 

• Travel discounts  

• 25 days annual leave, increasing to 28 days after 5 full years of service (+ bank holidays) 

• Additional annual leave purchase scheme  

• Company pension scheme 

• Life assurance 

• Low-cost health care for you and your family 

• Employee Assistance programme 

• Mental Health First Aiders 

• Industry/social events – including supplier events, office socials & parties and pop-up shops 

• Cycle to work scheme 

• Reward & recognition programme 

• Belong programme - Employee Resource Groups (ERGs) that play a crucial role in implementing our DEI strategy 

• Volunteer days – one day’s paid leave each year to volunteer with a registered charity 

• dnata4good – supporting the local communities we work, live and thrive in 

• Refer a friend scheme 

• Free eye care tests 

• Free Taste Card membership– offering discounts on dining out, movies, attractions, takeaways and online shopping   

• Casual dress code 

• Free tea and coffee, subsidised on-site restaurant with free Wi-Fi and free car parking